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Category Archives: Marketing

Who Really Owns the Airbnbs You’re Booking? — Marketing Perception vs Data Analytics Reality

“Over the last 20 years, Airbnb has spent billions on brand building as the authentic, novel and community-led alternative to hotels. But, are they really? In this article, I will use data from InsideAirbnb to reveal Airbnb’s ownership patterns. Then, I’ll walk you through how I came to my conclusions so you can do the… Continue Reading

Americans Use AI in Everyday Products Without Realizing It

Axios: “The vast majority of Americans use products that involve AI, but their views of the technology remain overwhelmingly negative, according to a Gallup-Telescope survey published Wednesday.Why it matters: The rapid advancement of generative AI threatens to have far-reaching consequences for Americans’ everyday lives, including reshaping the job market, impacting elections, and affecting the healthcare… Continue Reading

10,000+ Free Online Certificates & Badges: A Resource for Lifelong Learners

Open Culture: “For those looking to boost their skills or explore new fields without breaking the bank, Class Central has done the heavy lifting. Known as a search engine for online courses, Class Central has compiled what might be the largest collection of free online certificates and badges available anywhere. From tech giants like Google… Continue Reading

2025 Report on the State of the US Legal Market

“Thomson Reuters a global content and technology company, and the Center on Ethics and the Legal Profession at Georgetown Law today released the 2025 Report on the State of the US Legal Market. The report notes a transformative shift in the legal profession amid the evolution from traditional practices to innovative business models. Law firms… Continue Reading

Siri “unintentionally” recorded private convos; Apple agrees to pay $95M

Ars Technica: “Apple has agreed (PDF) to pay $95 million to settle a lawsuit alleging that its voice assistant Siri routinely recorded private conversations that were then sold to third parties for targeted ads. In the proposed class-action settlement (PDF) — which comes after five years of litigation — Apple admitted to no wrongdoing. Instead,… Continue Reading

What Lawyers Need to Know About the Bluesky Social Media Platform

Via LLRX – What Lawyers Need to Know About the Bluesky Social Media Platform – Catherine Reach discusses how for lawyers, Bluesky represents an opportunity for lawyers on the platform to stand out in the fledgling space before it becomes overcrowded. You can establish your firm’s brand early, getting the best handle without cluttering your usernames… Continue Reading

No One Buys Books

The Elysian: “Everything we learned about the publishing industry from Penguin vs. DOJ.  In 2022, Penguin Random House wanted to buy Simon & Schuster. The two publishing houses made up 37 percent and 11 percent of the market share, according to the filing, and combined they would have condensed the Big Five publishing houses into… Continue Reading

Publishers Battle for the C-Suite

The New York Times [unpaywalled] – “Numerous media outlets, looking for new lucrative lines of business, are pursuing newsletters and events aimed specifically at top executives. When the digital news start-up Semafor began in 2022, its founders talked about reaching a vast global audience of 200 million college-educated, English-speaking people. But their latest push is… Continue Reading

Social media needs (dumpster) fire exits

Pluralistic: “Of course you should do everything you can to prevent fires – and also, you should build fire exits, because no matter how hard to you try, stuff burns. That includes social media sites. Social media has its own special form of lock-in: we use social media sites to connect with friends, family members,… Continue Reading

Teens, Social Media and Technology 2024

Pew: Most teens use social media and have a smartphone, and nearly half say they’re online almost constantly. “Nine-in-ten teens report using YouTube, slightly down from 95% in 2022. Roughly six-in-ten teens say they use TikTok and Instagram, and 55% say the same for Snapchat. YouTube tops the list of the online platforms we asked… Continue Reading

How AARP Shills for UnitedHealthcare

American Propspect Robert Kuttner: ” Why does the supposed advocate for the elderly steer them to the industry’s worst insurer? We still don’t know quite why the assassin of Brian Thompson targeted the CEO of UnitedHealthcare. But it’s hardly a secret that UnitedHealthcare has the worst record among all large insurers in denying necessary medical… Continue Reading