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Why Informal Information Sharing is Holding Your Organization Back

Why Informal Information Sharing is Holding Your Organization Back, By Mary Ellen Bates: “Regardless of copyright licensing policies within most enterprises, there’s one thing that can’t be denied: there is a lot of informal collaboration going on right now. According to the 2020 Information Seeking and Consumption Study conducted by Outsell Inc., an estimated two-thirds of people surveyed report working at home during the pandemic, and a third of those individuals report sharing and using more content than they did when they were in the office. With so many people working remotely, looking at materials together or discussing an article at the water cooler have been replaced by virtual collaboration. There’s a common perception, particularly in R&D-intensive companies, that researchers are responsible for most collaboration around published information. The 2020 Outsell data showed that those at the executive level – not just knowledge workers – are sharing content far more than others – an average of 25 times a week and with an average of 12 other people. In addition to the prolific use of content by executive leadership, here are a few other ways published information is being used throughout organizations that you may not have considered..”

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