Google Inside Ad Words posting – “Online advertising helps fund content and businesses on the web, from small family-owned shops to large publishers. While online advertising helps the web to work for all of us, this ecosystem can also attract bad actors that aim to misuse ads for harmful or deceptive purposes. We work hard to keep our advertising ecosystem clean for users, advertisers, and publishers, and continue to invest substantial resources to stop bad advertising practices. We have a team of analysts who work around the clock to protect users, and continue to hone our detection technology to identify bad ads and stop bad actors as it’s a vital part of keeping our ads ecosystem clean. As an example, last summer our analysis technology flagged a set of accounts as suspicious. To the human eye, the ads looked like ordinary rental property ads that met our policies. After we dug in deeper, we discovered that the system was right to be suspicious – the vacation rentals turned out to be a scam and the rental properties didn’t exist. Our systems learn from incidents like these, helping us more effectively catch and remove bad ads and advertisers. For the past several years, we’ve shared insight into our efforts to fight bad actors on the web. Today, we’re sharing new data on how we fought bad advertising practices over the past year. Overall, we disabled more than 524 million bad ads and banned more than 214,000 advertisers in 2014. While this represents a tiny fraction of the total ads on our platform – the vast majority of advertisers follow our policies and act responsibly – we continue to remain vigilant to protect users against bad advertising practices.”