Salesforce Report: “Businesses could soon face an AI trust gap with customers, according to a new survey of more than 14,000 consumers and business buyers across 25 countries. As brands increasingly adopt AI to increase efficiency and meet increasing customer expectations, nearly three quarters of their customers are concerned about unethical use of the technology.… Continue Reading
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Category Archives: Marketing
8 Really Good Reasons to Try Mastodon
Grant Gulovsen, LinkedIn. “Mastodon is one of the many Twitter alternatives currently available (others you may have heard of include Threads and Bluesky). I have been using Mastodon for a little over six months and enjoy it immensely – in fact I enjoy it so much that I deleted my Twitter account in its entirety.… Continue Reading
We Found 650,000 Ways Advertisers Label You
Via LLRX – We Found 650,000 Ways Advertisers Label You – If you spend any time online, you probably have some idea that the digital ad industry is constantly collecting data about you, including a lot of personal information, and sorting you into specialized categories so you’re more likely to buy the things they advertise… Continue Reading
Design Your Law Practice
Via LLRX – Design Your Law Practice – Jerry Lawson recommends the new book, Design Your Law Practice: Using Design Thinking To Get Next Level Results, to any law firm or lawyer interested in innovation that will make their practice more profitable and attract more clients. Continue Reading
Thomson Reuters Future of Professionals Report
“Thomson Reuters a global content and technology company, today released its Future of Professionals Report. The survey of more than 1,200 individuals working internationally shares the predicted impact that generative AI will have on the future of professional work. The survey showed 67% of respondents believe AI will have a transformational or high impact on… Continue Reading
Pete Recommends – Weekly highlights on cyber security issues, August 19, 2023
Pete Recommends – Weekly highlights on cyber security issues, August 19, 2023 – Privacy and cybersecurity issues impact every aspect of our lives – home, work, travel, education, finance, health and medical records – to name but a few. On a weekly basis Pete Weiss highlights articles and information that focus on the increasingly complex… Continue Reading
How to Self-Publish Your E-Book
The New York Times (free to read here): “If you have a story you want to share, you can easily publish your work in popular electronic bookstores — and maybe even make a little money. Have you ever dreamed of publishing your own e-book and making it big — like the best-selling authors Colleen Hoover… Continue Reading
Your résumé isn’t the only thing popular job sites evaluate
Washington Post: “…Job seekers…say they’re increasingly struggling to find positions and cut through the hundreds of applications targeted at one job on popular sites like Indeed, ZipRecruiter and LinkedIn. Many are convinced that job-matching features powered by artificial intelligence on these sites don’t always work in their favor. In some instances, AI recommendation systems are… Continue Reading
More Income for the Supreme Court: Million-Dollar Book Deals
The New York Times [free to read]: “The deals have become highly lucrative for the justices, including for those who used court staff members to help research and promote their books. Only three months into Justice Ketanji Brown Jackson’s first Supreme Court term, she announced a book deal negotiated by the same powerhouse lawyer who… Continue Reading
Amazon’s palm-scanning payment system is coming to all Whole Foods stores by the end of the year
Fast Company [so this is scary – 500 stores – palm recognition is the new facial recognition?]: “Amazon has announced that its palm-scanning payment technology, called Amazon One, will roll out to all 500-plus Whole Foods locations by the end of 2023. Amazon first introduced the contactless Amazon One payment system in 2020, but its… Continue Reading
Law Unlimited: Welcome to the re-envisioned legal profession
Via LLRX – Law Unlimited: Welcome to the re-envisioned legal profession – Will Generative AI destroy law firms? Jordan Furlong argues this may only occur if lawyers are too fixed in their ways to see the possibilities that lie beyond who we’ve always been and what we’ve always done. Continue Reading
The Digital Psychology of Persuasion
Via LLRX – The Digital Psychology of Persuasion – Kevin Novak, digital strategist and CEO with extensive experience digitizing disparate collections at the Library of Congress, discusses the increasing importance of acknowledging and incorporating social proof into your marketing strategies to showcase the power of your brands and services. The recent wave of digital tools that… Continue Reading
