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Survey Shows Majority of Online Adults Use E-mail for E-Commerce Transactions

Press release: A “survey, conducted by Harris Interactive®, found that about three in four online adults (74 percent) view e-mail communications from a company they frequently patronize to be valuable or very valuable. In addition, 30 percent of online adults have purchased a particular good or service as a result of receiving such e-mails, and of these, 85 percent have done so within the past year.”

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