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How to Spot a Fake Review on Amazon

PCMag: “As wonderful as the internet can be, it also lies to us every day. Fake reviews—seemingly legitimate assessments created by a seller or someone paid by them—are becoming harder to spot. The online shopping boom has made them a big business, but they can end up costing you serious money. In 2021, it was discovered that over 200,000 people were involved in a fake reviews scheme with third-party Amazon vendors. Worse yet, the AI boom has made it more difficult to tell real people from robots. Amazon now has tools that allow sellers to generate product descriptions and create listings and users to ask questions or compare products. The FTC has been empowered to go after scam reviewers, but will that prevent you from being duped? If you can’t tell a genuine review from a fraud, we recommend that you consult our comprehensive reviews across multiple categories before making a tech purchase. PCMag reviews over 1,500 tech products a year, and our experts know their markets inside and out. However, if you’re browsing Amazon, there are a few telltale signs a review may not be genuine. And if you really can’t tell them apart, some helpful online tools can help clear things up…”

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