“As Incapsula’s prior annual reports have shown, bots are the Internet’s silent majority. Behind the scenes, billions of these software agents shape our web experience by influencing the way we learn, trade, work, let loose, and interact with each other online. Bots are also often designed for mischief, however. In fact, many of them are used for some kind of malicious activity—including mass-scale hack attacks, DDoS floods, spam schemes, and click-fraud campaigns. For the third year running, Incapsula is publishing our annual Bot Traffic Report—a statistical study examining the typically-transparent flow of bot traffic on the Web. This year we build upon our previous findings to report year-to-year bot traffic trends. We also dig deeper into Incapsula’s database to reveal an even more substantial data sample, providing new insights into bot activity…In 2013, bots accounted for over 60 percent of all traffic flowing through Incapsula-protected domains. This year bot traffic volumes decreased to slightly 56 percent of all web visits—a reversal of the upward trend we’ve observed the past two years, but still the majority of website visitors.” [emphasis added]