Accurate, Focused Research on Law, Technology and Knowledge Discovery Since 2002

You Are Here: Home » Marketing

Category Archives: Marketing

Axel Springer vs. Google

by on

Fortune: “Axel Springer is at Google’s throat again. The German news-publishing giant (for which I worked in my days at Politico) has a long history of battling Google over the issue of so-called ancillary copyright fees—payments for carrying snippets of text and thumbnail images in search results. But now it’s waging war on another front:… Continue Reading

Publishing for Profit: Selecting the Best Publisher

by on

Via LLRX – Publishing for Profit: Selecting the Best Publisher – Jerry Lawson offers his expert advise on how lawyers (and other ambitious people) can profit by publishing. One method is to begin by focusing on your desired result. What are the best publishers for you and your work product? Lawson offers a couple of ways… Continue Reading

OpenAI’s Sora Explained

by on

YouTube / WSJ – “OpenAI just revealed Sora – an AI video generator that creates hyper-realistic scenes and animated worlds in moments. But the tech isn’t perfect. There are also concerns over misinformation, with OpenAI saying it’s taking actions to get ready for the 2024 presidential election, including prohibiting the use of its tools for… Continue Reading

OpenAI shows off life-like videos made with AI

by on

OpenAI – “Creating video from text. Sora is an AI model that can create realistic and imaginative scenes from text instructions. Read the Technical Report – Video generation models as world simulators. We explore large-scale training of generative models on video data. Specifically, we train text-conditional diffusion models jointly on videos and images of variable… Continue Reading

Better Call GPT, Comparing Large Language Models Against Lawyers

by on

ArXiv – Lauren Martin, Nick Whitehouse, Stephanie Yiu, Lizzie Catterson, Rivindu Perera. 2024. Better Call GPT, Comparing Large Language Models Against Lawyers. 1, 1 (January 2024), 16 pages. https://doi.org/10.1145/nnnnnnn.nnnnnnn “This paper presents a groundbreaking comparison between Large Language Models (LLMs) and traditional legal contract reviewers—Junior Lawyers and Legal Process Outsourcers (LPOs). We dissect whether LLMs… Continue Reading

Book Review: Transformative Negotiation Strategies for Everyday Change and Equitable Futures

by on

Via LLRX – Book Review: Transformative Negotiation Strategies for Everyday Change and Equitable Futures – Jerry Lawson writes – So you think you know how to negotiate? You’ve done some deals, maybe a lot, maybe some for big bucks. Maybe attended some classes. Maybe read some books. Surely you can’t have all that much left to… Continue Reading

The 2024 ‘Burning Issues’ Confronting Firm Leaders

by on

Via LLRX – The 2024 ‘Burning Issues’ Confronting Firm Leaders – At the end of December 2023, Patrick J, Mckeena and Michael B. Rynowecer presented 200 Firm Leaders with a selection of over 40 timely and potential ‘Burning Issues’ – and asked of them “what do you anticipate as the highest priorities occupying your leadership agenda going… Continue Reading

Each Facebook User is Monitored by Thousands of Companies

by on

Via LLRX – Each Facebook User is Monitored by Thousands of Companies – By now most internet users know their online activity is constantly tracked. No one should be shocked to see ads for items they previously searched for, or to be asked if their data can be shared with an unknown number of “partners.” But… Continue Reading

Paying for news: What Google and Meta owe publishers

by on

Vox EU CEPR: “…Our new research calculates what Meta and Google would owe US publishers under a fair payment for the use of their content, and we provide the methodology for calculating these payments so that others can replicate our work. We (conservatively) estimate that Facebook should provide an annual compensation of US$1.9 billion to… Continue Reading