The New Yorker – The current system for delivering news online is broken. Readers and journalists will need to work together to find a new one. “Media outlets have been reduced to fighting over a shrinking share of our attention online; as Facebook, Google, and other tech platforms have come to monopolize our digital lives, news organizations have had to assume a subsidiary role, relying on those sites for traffic. That dependence exerts a powerful influence on which stories are pursued, how they’re presented, and the speed and volume at which they’re turned out. In “World Without Mind: the Existential Threat of Big Tech,” published in 2017, Franklin Foer, the former editor-in-chief of The New Republic, writes about “a mad, shameless chase to gain clicks through Facebook” and “a relentless effort to game Google’s algorithms.” Newspapers and magazines have long sought to command large readerships, but these efforts used to be primarily the province of circulation departments; newsrooms were insulated from these pressures, with little sense of what readers actually read. Nowadays, at both legacy news organizations and those that were born online, audience metrics are everywhere. At the Times, everyone in the newsroom has access to an internal, custom-built analytics tool that shows how many people are reading each story, where those people are coming from, what devices they are using, how the stories are being promoted, and so on. Additional, commercially built audience tools, such as Chartbeat and Google Analytics, are also widely available. As the editor of newyorker.com, I keep a browser tab open to Parse.ly, an application that shows me, in real time, various readership numbers for the stories on our Web site…”