“Based on thousands of citation records from Thomson Reuters, this chart shows the scholarly influence of “Prospect Theory: An Analysis of Decision Under Risk,” written by Daniel Kahneman and Amos Tversky, and published in Econometrica in 1979. The theory has turned up as a reference for an increasing number of journal articles and book chapters (nearly 8,000 items in all), and it has spread into a diverse range of disciplines. Thomson Reuters makes an effort to classify the major scholarship within journals and books into 280 categories; this representation of the paper’s influence condenses these classifications even further.”