National Endowment for the Arts – Sunil Iyengar, NEA Director of Research and Analysis: “In recent months, I’ve come across various news articles and at least one press release declaring that social media has contributed greatly to poetry’s readership. Some of these sources even attribute to the technology a bump in 2017 poetry book sales. While it remains unknown how much of that reading is directly due to these still-emerging platforms, we now can report with confidence: poetry reading in the United States has increased since five years previously. Nearly 12 percent (11.7 percent) of adults read poetry in the last year, according to new data from the National Endowment for the Arts’ 2017 Survey of Public Participation in the Arts (SPPA). That’s 28 million adults. As a share of the total U.S. adult population, this poetry readership is the highest on record over a 15-year period of conducting the SPPA, a research partnership with the U.S. Census Bureau. The 2017 poetry-reading rate is five percentage points up from the 2012 survey period (when the rate was 6.7 percent) and three points up from the 2008 survey period (when the rate was 8.3 percent). This boost puts the total rate on par with 2002 levels, with 12.1 percent of adults estimated to have read poetry that year. Growth in poetry reading is seen across most demographic sub-groups (e.g., gender, age, race/ethnicity, and education level)…”