New research suggests that employees with a diverse Twitter network — one that exposes them to people and ideas they don’t already know — tend to generate better ideas: “Can Twitter make employees more innovative? In particular, does having a greater diversity of virtual Twitter connections mean that good ideas are more likely to surface, as in the face-to-face world? To answer this question, we used a technique called organizational network analysis (ONA) to create visual representations of employee Twitter networks. We studied ten employee groups across five companies in a range of industries.”
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