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Polarization, Partisanship and Junk News Consumption over Social Media in the US

“What kinds of social media users read junk news? We examine the distribution of the most significant sources of junk news in the three months before President Donald Trump’s first State of the Union Address. Drawing on a list of sources that consistently publish political news and information that is extremist, sensationalist, conspiratorial, masked commentary, fake news and other forms of junk news, we find that the distribution of such content is unevenly spread across the ideological spectrum. We demonstrate that (1) on Twitter, a network of Trump supporters shares the widest range of known junk news sources and circulates more junk news than all the other groups put together; (2) on Facebook, extreme hard right pages—distinct from Republican pages—share the widest range of known junk news sources and circulate more junk news than all the other audiences put together; (3) on average, the audiences for junk news on Twitter share a wider range of known junk news sources than audiences on Facebook’s public pages.” Vidya Narayanan, Vlad Barash, John Kelly, Bence Kollanyi, Lisa-Maria Neudert, and Philip N. Howard. “Polarization, Partisanship and Junk News Consumption over Social Media in the US.” Data Memo 2018.1. Oxford, UK: Project on Computational Propaganda. comprop.oii.ox.ac.uk

“The Computational Propaganda Research Project (COMPROP) investigates the interaction of algorithms, automation and politics. This work includes analysis of how tools like social media bots are used to manipulate public opinion by amplifying or repressing political content, disinformation, hate speech, and junk news. We use perspectives from organizational sociology, human computer interaction, communication, information science, and political science to interpret and analyze the evidence we are gathering. Our project is based at the Oxford Internet Institute, University of Oxford.”

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