Tech Republic – Use this zooming effect to draw attention to a small or important detail in your next PowerPoint presentation. “Some Microsoft PowerPoint slides have a lot going on. There’s might be a lot of small details or some important content, and editing that content isn’t practical. When this happens, you can create a zoom shape and use the grow animation to zoom in on the detail or content you’re talking about. Doing so allows you to retain the big picture, both visually and conceptually, while focusing on the heart of the discussion. In this article, we’ll create a zoom effect by animating a special shape, which I’ll call the zoom shape..”