Clean Eating – Don’t let greenwashing fool you. “Look for these key certifications, labels and identifiers to make sure you’re choosing items that are truly green. Sustainable, environmentally-conscious products are easier to find than ever before. As shoppers demand greener alternatives and seek out brands that offer reusable, plant-based or simply eco-friendly options, increasingly more companies are unveiling new “green” products. But there’s a bit of a catch – not every product that claims to be eco-friendly actually lives up to its claims. Labeling products as sustainable or “green” without any concrete evidence of environmental responsibility (or unsupportable claims) is a phenomenon called greenwashing. Essentially, it’s the practice of calling products eco-friendly without putting in the legitimate work to make them sustainable, responsibly-produced or sourced, or made with any real serving to the environment. And because greenwashing has become so common, it’s getting harder to tell which items are genuinely eco-friendly and which aren’t. So, how can you avoid falling for greenwashing? How can you know which products are really environmentally responsible picks? Often, it’s not as easy as simply looking at the labeling or packaging. Here are the key hallmarks you should look for when shopping for sustainable products…”
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