Official Google Blog: “…we have launched Google Flu Trends, where you can find up-to-date influenza-related activity estimates for each of the 50 states in the U.S…It turns out that traditional flu surveillance systems take 1-2 weeks to collect and release surveillance data, but Google search queries can be automatically counted very quickly. By making our flu estimates available each day, Google Flu Trends may provide an early-warning system for outbreaks of influenza…For epidemiologists, this is an exciting development, because early detection of a disease outbreak can reduce the number of people affected.”
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