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FTC: Consumer Confidence in Internet Marketplace Depends on Privacy Protections

News release: “The Federal Trade Commission told Congress that consumers must be confident that their privacy will be protected if they are to be willing to take advantage of all the benefits offered by the Internet marketplace. Commission testimony to the Senate Committee on Commerce, Science and Transportation, delivered by Commissioner Julie Brill, states that, “Privacy has been an important component of the Commission’s consumer protection mission for 40 years. During this time, the Commission’s goal in the privacy arena has remained constant: to protect consumers’ personal information and ensure that they have the confidence to take advantage of the many benefits offered by the dynamic and ever-changing marketplace.”

  • “Ioana Rusu, regulatory counsel for Consumers Union, the nonprofit publisher of Consumer Reports, shared new poll results when she testified at a Senate committee hearing on online privacy and data security tomorrow. A May poll conducted by Consumer Reports shows that two-thirds of consumers feel that the government should be involved with safeguarding their online privacy, while 81 percent of respondents agreed that they should be able to permanently opt out of Internet tracking from a single location.”
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