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Category Archives: Marketing

Online Journalism Review Launches New Column on News Websites

“Today OJR welcomes Nora Paul of the University of Minnesota and Laura Ruel of the University of North Carolina as contributing writers on the site. Each month, Nora and Laura will examine current research on news website user interfaces and storytelling techniques. Their articles will help news site producers and editors pick the best ways… Continue Reading

Sabrina Pacifici Profiled in Law Practice Magazine, December 2006

The December 2006 issue of ABA’s Law Practice Magazine features a profile of Sabrina I. Pacifici, founder, editor, publisher of LLRX.com and author of beSpacific. After a decade of publishing the free webzine on law and technology resources, and with more than four years and 11,000 postings on beSpacific.com, I am delighted to continue my… Continue Reading

New on LLRX.com

The following articles are available in the December 2006 issue of LLRX.com: Bloggers Beware: Debunking Nine Copyright Myths of the Online World – Updated, by Kathy Biehl Criminal Justice Resources – Criminal Justice Blogs, by Ken Strutin A Compilation of State Lawyer Licensing Databases, by Trevor Rosen and Andrew Zimmerman Deep Web Research Research 2007,… Continue Reading

Presentations Available from FTC Public Hearings on Protecting Consumers in the Next Tech-ade

Federal Trade Commission Public Hearings on Protecting Consumers in the Next Tech-ade, November 6 – 8, 2006. Links to presentations (in formats that include html, PDF, and video), on the following topics: Key Changes Predicted in the Next Tech-ade; The Changing Internet; How Will We Communicate in the Next Tech-ade?; Social Networking – Trends and… Continue Reading

New on LLRX.com for November, 2006 – Part 1

Developments in Legal Outsourcing and Offshoring, by Ron Friedmann and Joy London CongressLine: New Congressional Leadership, by Paul Jenks Using RSS to Create and Enhance Current Awareness Services, by Jason Eiseman Deal or No Deal – Licensing & Acquiring Digital Resources: License Negotiations, by Kara Phillips Faulkner’s Practical Web Strategies for Attorneys – Do Something… Continue Reading

CMO Council Survey on ID Theft Tracks Growing Consumer Concern

Press release, October 4, 2006: “As information security concerns among consumers and other customer constituencies rise, just 29 percent of marketers say that their firm has a crisis containment plan in case of a security breach, according to findings of a major research initiative by the Chief Marketing Officer (CMO) Council. Without such a plan… Continue Reading

Survey of Law Firm E-Marketing Practices

From Primary Research Group (via Lawsites): “This study is based on a survey of 40 law firms with a mean size of 211 lawyers; data is broken out by size of law firm (by number of total lawyers) and by number of practice groups…In each firm a major marketing official answered questions regarding editorial staff,… Continue Reading