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Category Archives: Marketing

Report – Law Firm Women's Initiatives Lack Strategy and Funding

News release: “On November 15, 2012, the National Association of Women Lawyers Foundation released a report, entitled National Survey of Women’s Initiatives: The Strategy, Structure And Scope Of Women’s Initiatives In Law Firms, which details the results of its first ever survey of women’s initiatives in law firms. This groundbreaking study was conducted in an… Continue Reading

New surveys indicate sea change in legal research billing costs to clients

Rachel M. Zahorsky, ABA Journal: “More and more billing partners are knocking research costs off invoices before they’re even submitted to clients, legal consultant Rob Mattern of Mattern & Associates recently told me…This trend is apparent at firms that negotiate deals with research providers but historically haven’t passed along discounts they received to their clients,… Continue Reading

Report of the Seventh Annual National Survey on Retention and Promotion of Women in Law Firms

National Association of Women Lawyers and the NAWL Foundation: “Also, continuing a trend we have noted in previous Survey Reports, the structure of law firms has grown more complex. The typical AmLaw 200 firm is now a two-tier partnership with many different categories of lawyer in a leveraged structure: 151 equity partners (barely 15% women),… Continue Reading

AALL and ILTA joint white paper – “The New Librarian”

The New Librarian Librarians expertly engage in the following discipline, programs and projects: Intranet content development; Creation of expertise databases; Database development and maintenance; Taxonomy development and enterprise implementation; Legal project management; Search engine optimization (SEO); Business Intelligence and Competitive Intelligence; Planning, launching and maintaining Social Media applications; Portal knowledge services; ROI (for research, knowledge,… Continue Reading

FCW – The 50 most-followed agencies on Twitter

Federal Computer Week: “Twitter has quickly evolved from social media novelty to critical communications channel. This list shows which federal agencies have built the biggest audiences, and where the growth has been fastest over the past year. The data [in this article] was compiled by OhMyGov, a media and technology firm that specializes in providing… Continue Reading

Pew – The Future is Yesterday: Public Relations in the Networked Era

The Future is Yesterday: Public Relations in the Networked Era by Lee Rainie, Sep 20, 2012, at Public Relations Society “Lee Rainie, director of the Pew Internet Project, described the new media ecology and how “networked individuals” get, share and create information. This new environment has disrupted the old models of public relations and requires… Continue Reading

Study – Generic Prescription Drugs Saved Consumers and the U.S. Health Care System $1 Trillion in Past Decade

“The Generic Pharmaceutical Association (GPhA) released an independently conducted analysis showing that the savings to consumers and the U.S. health care system from the use of generic prescription drugs has risen to a current rate of $1 billion every other day — totaling $193 billion in 2011 and more than $1 trillion over the last… Continue Reading

Fortune's Global 500 List

From the July 23, 2012 issue of Fortune: “Royal Dutch Shell tops the Fortune Global 500, ending Wal-Mart’s two-year winning streak. See the full list of the world’s largest corporations, including detailed company profiles and contact information.” Continue Reading

Report – The Selection and Retention of International Law Firms

LexisNexis Martindale-Hubbell – The Selection and Retention of International Law Firms, June 2012: “Understanding how in-house counsel identify and retain external law firms is uppermost in the minds of law firms throughout the the world, especially for firms active in international markets. In-house teams need to be sure that they select the right law firm… Continue Reading