Via Poynter – The YouTube Data Viewer enables you to enter in the URL of a YouTube video and automatically extract the correct upload time and all thumbnails associated with the video. These two elements are essential when verifying a YouTube video, and it’s information that’s difficult to gather from YouTube. The upload time is critical in helping determine the origin of a video. Finding the upload time of a YouTube video can be difficult — it’s not clearly displayed on the video page. The thumbnails are useful because you can plug them into a reverse image search tool such as Google Image or TinEye and see where else online these images appear. “Many videos are scraped, and popular videos are re-uploaded to YouTube several times on the same day,” said Koettl. “So having the exact upload time helps to distinguish these videos from the same day, and a reverse image search is a powerful way to find other/older versions of the same video.  The goal is to offer non-technical users a tool and guidance to help them verify video, without requiring an expert such as Koettl. He said now his colleagues “will be able to do this basic research themselves by using the new tool, so not everything has to go through me for a basic assessment.” The same goes for journalists. The YouTube Data Viewer should join tools such as an EXIF reader, reverse image search, Spokeo, and Google Maps/Earth as one of the core, free verification tools in the verification toolkit. (For a list of other tools out there, see this section of the Handbook.)”