Press release: Amazon.com Announces Plans for Innovative Digital Book Programs: “…the company is currently developing two new programs that will enable customers to purchase online access to any page, section, or chapter of a book, as well as the book in its entirety. The first program, Amazon Pages, will “un-bundle” the physical-world experience of buying and reading a book so that customers can simply and inexpensively purchase and read online just the pages they need…
The second program, Amazon Upgrade, will allow customers to “upgrade” their purchase of a physical book on Amazon.com to include complete online access.”