News release: ‘Three out of four travelers (75 percent) who use public transportation in some of the world’s major cities believe that electronic ticketing would make travel easier, and an overwhelming 92 percent would welcome paperless travel, a new global survey by Accenture reveals. The survey of 4,500 urban travelers in nine major cities in Brazil, France, Germany, South Korea, Spain, UK and the United States showed that approximately 90 percent of people in these cities use public transportation on a regular basis, and they are willing to pay more for technology improvements. According to the survey, 52 percent of respondents would be willing to pay at least 10 percent more for travel if they were offered such technological enhancements as the ability to use a smartphone as a ticket while traveling, an app from transport providers and/or a paperless travel option.