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New ways to find holiday deals on Google

Google Blog: “The holiday season is upon us, and many are already getting into the (shopping) spirit. Deals are particularly top of mind this year: Among Americans planning to shop for the holidays, 43% are planning to look for deals and sales more than last year. So we’re sharing a few new features to help you easily find those discounts and get the perfect gift at the right price. New labels for coupons and promotions – Coupon codes are a great way to save, but finding them — and making sure they work — can be challenging. To help shoppers save money and time, we’re bringing promotions front and center in product searches. Our new promotion badge will show up in Search on items running a promotion (like “15% off with coupon code HOLIDAYS”). While in the past we’ve shown when items are on sale or the price has dropped, you can now see specific promotions and compare them to others right in Search. We’re also adding a new coupon clipping feature, which allows you to easily copy promo codes when you’re ready to buy. These new features will roll out in the coming week..”

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