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Large Majorities of Newsmax and OAN News Consumers Also Go to Fox News

“While Fox’s audience spans ideologies on the right, its new challengers attract mainly conservatives. Last year witnessed the rise of Newsmax and One America News (OAN), two alternative media outlets seen as potential competitors to Fox News. But a new Pew Research Center survey finds that the long-standing cable superpower still has a much wider reach among both Republicans and Americans overall as a source of political news. In addition, while about three-in-ten Democrats and those who lean Democratic get political news from Fox, virtually none of them do from Newsmax and OAN, according the survey of 12,045 adults conducted March 8-14 on the Center’s American Trends Panel. While Fox does well among its conservative Republican core audience, it is also used by substantial portions of Democrats and ideologically moderate and liberal Republicans, according to the survey. And it attracts roughly equal portions of White, Black and Hispanic Americans. For their part, the much smaller Newsmax and OAN audiences are made up largely of older and White Americans and conservative Republicans. Among Republicans, Fox News is a much more common source than Newsmax or OAN, and is more ideologically mixed…”

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