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A Phone Carrier That Doesn’t Track Your Browsing or Location

Wired – “The new Pretty Good Phone Privacy service for Android hides the data linking you to your mobile device…As marketers, data brokers, and tech giants endlessly expand their access to individuals’ data and movements across the web, tools like VPNs or cookie blockers can feel increasingly feeble and futile. Short of going totally off the grid forever, there are few options for the average person to meaningfully resist tracking online. Even after coming up with a technical solution last year for how phone carriers could stop automatically collecting users’ locations, researchers Barath Raghavan and Paul Schmitt knew it would be challenging to convince telecoms to implement the change. So they decided to be the carrier they wanted to see in the world. The result is a new company, dubbed Invisv, that offers mobile data designed to separate users from specific identifiers so the company can’t access or track customers’ metadata, location information, or mobile browsing. Launching in beta today for Android, the company’s Pretty Good Phone Privacy or PGPP service will replace the mechanism carriers normally use to turn cell phone tower connection data into a trove of information about users’ movements. And it will also offer a Relay service that disassociates a user’s IP address from their web browsing…”

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