Why Tablet Computing Hasn’t Been Big Business: “Shock, horror: Apple didn’t invent the tablet computer with the iPad. Tablets have been around since the last century, and poor old Microsoft has been hacking away at software to run on tablets for the same amount of time. In fact, Microsoft coined the term “tablet.” There have been one or two Linux efforts too…People forget that Apple is a consumer electronics company, and this is one of the keys to its success. It has a foot in the business world with its iWork software, but ads for the iPad or iPhone show trendy young people enjoying Apple hardware at their leisure. These blessed youth do fun things like play games, read ebooks, or watch movies and view photos.”