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Facebook Filed A Patent To Calculate Your Future Location

BussFeedNews: The methods described in three Facebook patent applications use your historical location data — and others’ — to figure out where you’ll go next. “Facebook has filed several patent applications with the US Patent and Trademark Office for technology that uses your location data to predict where you’re going and when you’re going to be offline. In a statement, Facebook spokesperson Anthony Harrison said, “We often seek patents for technology we never implement, and patent applications — such as this one — should not be taken as an indication of future plans.” While a patent application doesn’t necessarily mean that Facebook plans to implement the technology, it does show the company’s interest in tracking and predicting your locations, an important tool for helping it serve you more effective ads. A May 30, 2017, Facebook application titled “Offline Trajectories” describes a method to predict where you’ll go next based on your location data. The technology described in the patent would calculate a “transition probability based at least in part on previously logged location data associated with a plurality of users who were at the current location.” In other words, the technology could also use the data of other people you know, as well as that of strangers, to make predictions. If the company could predict when you are about to be in an offline area, Facebook content “may be prefetched so that the user may have access to content during the period where there is a lack of connectivity.”

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