“Google agreed to pay $391.5M to settle a lawsuit with 40 U.S. states over allegations that the tech giant was tracking user location data even when users had opted out. A 2018 Associated Press (AP) investigation found that the tracking issue affected as many as two billion people using Google Android devices and hundreds of millions more who used Google Maps.
- The initial claims made by the AP were confirmed by research conducted by Princeton computer scientists.
- State officials involved in the suit against Google said that the company used illicitly-gained location information to target consumers with advertisements.
- State attorney generals claimed that Google misled users about location tracking practices since 2014, violating consumer protection laws.
- As part of the settlement, Google agreed to make those practices more transparent to users by showing them more information when they adjust location tracking settings.
- It will also provide a website that allows users to see what data Google is collecting about them.”